Cut Salesforce Costs: 10 Steps to License and Seat Optimization Why Salesforce Costs Balloon—and How to Fix Them Salesforce is powerful, but without guardrails it’s easy for costs to creep: unused licenses, over-provisioned profiles, add-ons that no one touches, s... Nov 6, 2025
Have I Been Hit? How to Check for Salesforce Attacks Understand the types of Salesforce attacks you need to detect Before you start combing through logs, define what you are looking for. “Salesforce attacks” typically fall into a handful of patterns, ea... Nov 4, 2025
Stop CRM Technical Debt Before It Starts Why CRM Technical Debt Sneaks In Early Technical debt in a CRM rarely explodes overnight. It accumulates imperceptibly through quick fixes, rushed go-lives, unclear ownership, and integrations that “j... Oct 31, 2025
What is the best CRM for my business Let’s get this out of the way immediately: The "best" CRM is a myth. Searching for the single best CRM (Customer Relationship Management) platform is like searching for the single best vehicle. The be... Oct 29, 2025
Harnessing HubSpot's AI Tools for Advanced Marketing Tactics Introduction to HubSpot's AI-Powered Tools In the ever-evolving landscape of digital marketing, staying ahead of the competition requires not just strategic planning but also leveraging the latest in ... Oct 29, 2025
Unlocking the Potential of Gong In the competitive landscape of Customer Relationship Management (CRM) and revenue optimization, innovative technologies are constantly reshaping how teams operate. Among these innovations, Gong's new... Oct 24, 2025
Dreamforce 2025 Reinvented AI and CRM At Dreamforce 2025 in San Francisco, the annual flagship event from Salesforce, the enterprise-software giant didn’t merely deliver product updates. It laid down a bold vision of the “agentic enterpri... Oct 21, 2025
We Bought a CRM and No One Uses It. Now What? You did the research. You sat through the demos. You made the investment in a powerful CRM like Salesforce , envisioning a future of streamlined processes, insightful reports, and a sales team firing ... Jul 24, 2025
A Deep Dive into Successful CRM Salesforce Agentforce Implementations The contemporary business landscape is defined by an increasingly discerning customer base. Modern consumers expect more than just transactional support; they demand personalized, proactive, and seaml... Jul 8, 2025
Agentforce 3.0: Salesforce's Vision for the Future of AI-Powered Work The artificial intelligence revolution in the enterprise is no longer a distant prophecy; it's a present-day reality. At the forefront of this transformation is Salesforce, a company that has built it... Jun 25, 2025